PRESS RELEASE: 7th Nudge Global Leadership Challenge

PRESS RELEASE: 7th Nudge Global Leadership Challenge

7th Nudge Global Leadership Challenge starts – companies and future leaders create impact on sustainability

Over 90 Challenge participants demonstrate that change in leadership directly impacts lives of millions

Amsterdam, The Netherlands, 18 October, 2016 – the 7th Nudge Global Leadership Challenge starts this week (20 – 22 October). Over 90 young talented professionals from all over the world participate in this life changing leadership development programme. They represent 35 global organisations such as Ben & Jerry’s, Heineken, Danone, Ferrero, Interface, YoungCapital, B Lab and ABN AMRO. The Nudge Global Leadership Challenge creates a change in the leadership of the next generation of global business and society leaders, resulting in greater global impact on sustainability.

Young talents are challenged to develop their vision, create and realise an impact plan for their organisation, network or country and show execution power to make a difference. World class speakers, famous business leaders and leadership teachers will support and inspire them.

Jan van Betten, founder Nudge:
“Nudge focuses on impact. The Nudge Global Leadership Challenge is the instrument for young professionals and their organisations to realise change and impact. Changing the lives of one billion people in a positive way and tackling global issues arising from climate change. Is it possible when you are 23 yrs? Yes, you can when you know how to mobilise your organisation towards doing business for good. At the Challenge, young professionals learn how.”

Nudge Summit in the Peace Palace
Highlight of the Nudge Global Leadership Challenge is the Nudge Summit on 21 October where over 200 CEOs, politicians, scientists and young future leaders in sustainability will connect and commit to make change happen. In honor of this year’s theme of the Challenge, Climate Change and World Peace, the Summit will be held in the Peace Palace in The Hague (International City of Peace and Justice), which houses the International Court of Justice, and the Permanent Court of Arbitration. The City of The Hague is partner of the Nudge Global Leadership Challenge and the Nudge Summit. Speakers include Polly Higgins (lead advocate for Ecocide law), Ezekiel Ole Katato (Maasai Elder, peacebuilder and founder and director of the Across Maasai Land Initiative) and Jeffrey Jonkers (advisor peace and reconciliation processes).


Partners of the Nudge Global Leadership Challenge are: ABN AMRO, AsianNGO, B Lab Europe, CEIBS, The City of The Hague, Global Shapers, Goal Oriented Learners, LeaderScope, MasterPeace, Missing Chapter Foundation, Netvlies, Seedlink, Triodos Foundation, WakaWaka and YoungCapital.

About Nudge
Founded in 2010, Nudge strives towards a sustainable society. Nudge is a social enterprise and B Corp based in The Netherlands. Nudge connects people and organisations with its online platform in order to achieve grassroots initiatives that bring a positive and long lasting change in our society. By facilitating bottom-up initiatives, Nudge offers perspectives for action that are accessible to everyone. Nudge invites everyone to take action and make a positive contribution to society. Over 54,000 people and 300 organisations in The Netherlands are members of the Nudge community and this number is increasing daily.

About the Nudge Global Leadership Challenge
The Nudge Global Leadership Challenge is a life changing development programme and competition for the best young talents in the world who want to advance their leadership skills in sustainability. More information can be found here.