Keynote speaker Andy Ridley at the Global Challenge 2015

Andy Ridley has confirmed his participation as keynote speaker at the Nudge Global Leadership Challenge 2015. Andy is Managing Director at Circle Economy in Amsterdam where he develops tools and programs to help accelerate the adoption of the circular economy in cities, businesses and communities around the globe.

A circular economy is one that is waste-free and resilient by design. It is a new economic model that is ambitious, as well as practical.

As founder and CEO of Earth Hour, Andy spent eight years growing the international award winning campaign in Sydney to the largest mass participation movement in history, engaging hundreds of millions of people in more than 7000 cities on every continent.

“I strongly believe that the power of the crowd offers us opportunities as yet untapped to change the world we live in, and whilst the challenges around the globe are immense, we are the first generation in history to have the tools to enable us to utilise this power.”

Andy will talk about the challenges leaders are facing today on the first day (20 November) of the Nudge Global Leadership Challenge 2015. After his presentation, the participants and guests will be actively involved by discussing several controversial statements.